Tagged: mac computers

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August 6, 1997: Steve Jobs, Bill Gates on the Microsoft – Apple Alliance

It was the day that will live in infamy. Apple on the verge of collapse. Steve Jobs in dire need. So he calls on the only person that can help – Bill Gates. Well, it didn’t happen that way. But in 1997, at MacWorld Expo, the two come together to announce a five year alliance. Microsoft buys $150 Million of non-voting stock into Apple and hold it for 3 years. Patents will be cross-licensed for the next 5 years. Microsoft Office would be created for Mac computers. Internet Explorer would also be developed for the Mac OS. This is considered...

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April 8, 1983: Steve Jobs Brings John Sculley as CEO

1983 – John Sculley, who was president of PepsiCo at the time, decides to leave to become president and CEO of Apple Computer at request of Steve Jobs. Sculley’s campaign of “the Pepsi Challenge” was new thinking and helped Pepsi gain market share over Coca Cola. Steve Jobs wanted that passion so he could beat IBM. Sculley was responsible for incorporating the PowerPC chip in Mac computers.John Sculley took the 800 million dollar in sales to 8 billion. Tension ultimately took it’s toll, as Sculley was forced out in 1993 and was replaced by Gil Amelio. Wikazine – Full show...

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